summer experience

The new summer must-have has arrived: discover Hair and Body Nourishing Butter Summer Experience

We can finally introduce you to the new multi-purpose cosmetic that will take care of you this summer by protecting and moisturising your body and hair, like an enveloping pampering.

We are talking about an exceptional and very versatile product. The Hair and Body Nourishing Butter Summer Experience is an intensive treatment designed to be a year-round beauty ally, particularly during summer. Its dense, compact, and water-saving formula is rich in active ingredients such as organic argan oil and shea butter, ingredients of natural origin with restorative, emollient, and nourishing properties.

summer experience

 

BEAUTY-ROUTINE BECOMES EVEN RICHER WITH THE EXCLUSIVE HAIR AND BODY NOURISHING BUTTER SUMMER EXPERIENCE

Designed by our in-house Research Laboratory to give new beauty, this butter moisturises and makes skin and hair brighter, softer, and more nourished, even after prolonged exposure to sun, wind, or saltiness. Hair and Body Nourishing Butter Summer Experience is formulated to help defend skin and hair from the harmful effects of free radicals, sunlight, chlorine, salt spray, or air pollution.

A multi-purpose product that is well suited to all hair and body care rituals born under the sign of beauty and well-being. When used as a body cosmetic, the butter moisturises and soothes all skin types, especially dry, thin, and fragile skin, defending it from external agents while offering help in restoring tone, softness, and elasticity. When used as a haircare product, it gives a boost of hydration and nourishment to all hair types.

Its uses and benefits do not end here:

  • On hair it can also be applied as a nourishing pre-wash pack, or as an after-sun re-moisturizer
  • On the décolletage and body, it can act as an after-sun to quench the skin’s thirst after sun exposure

THE HAIR RITUAL, IN THE SALON AS AT HOME


As a hydration and nourishment boost

  1. After cleansing the hair, scoop out the right amount of butter using the Bamboo Spatula
  2. Work the butter in with wet hands
  3. Apply it to damp ends and lengths by applying light pressure with your hands on the hair to promote the action of the product
  4. Gently massage the product into individual strands
  5. Leave on for 3-5 minutes
  6. Rinse thoroughly and proceed with styling

As an intensive pre-wash moisturizing and nourishing treatment

  1. Scoop out the right amount of butter using the Bamboo Spatula
  2. Work the butter with wet hands
  3. Apply it to damp ends and lengths by applying light pressure with your hands on the hair, so as to promote the action of the product
  4. Gently massage the product into individual strands
  5. Leave the product on for 10 minutes
  6. Rinse and proceed to wash with the shampoo of your preference
  7. If your hair requires it, also apply a conditioner after washing for extra hydration
  8. Rinse thoroughly and proceed with styling

You can use Hair and Body Nourishing Butter once a week, or whenever your hair requires it. Use it as a moisture and nourishment boost in addition to conditioner/mask, or on its own as an alternative to the latter.


The tip for you who have an Insight Professional salon:

Leave a package of Hair and Body Nourishing Butter Summer Experience on a tray for clients to use so they can test the product, experiencing its texture, scent, and nourishing effect.

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sea salt spray

Year-round summer effect with Insight Professional’s Texturizing Sea Salt Spray

Experience summer for your hair 12 months a year with Insight Professional’s new Texturizing Sea Salt Spray. Discover it now!

BY INSIGHT PROFESSIONAL – 31/05/2023


There’s a secret to riding the right wave year-round: Texturizing Sea Salt Spray. Insight Professional’s new texturizing product with sea salt was created to give body and volume to your hair and is the perfect solution for styling a wavy beach look hair any time of day, and year!

Thanks to its formula enriched with sea salt and organic aloe extract, our Texturizing Sea Salt Spray leaves hair light and voluminous, without greasing or weighing it down, easily recreating the beach wave effect. The natural wavy look, reminiscent of seawater and moving the hair while keeping it in style, is the perfect look for summertime and beyond, loved by stars around the world especially at the beach or on vacation when it’s natural to look tidy while still communicating an idea of imaginative freedom with your style.

Texturizing Sea Salt Spray is a versatile, professional-quality productsuitable for all hair types, and made by our in-house Research & Development Laboratory in full compliance with the values of sustainability and innovation that guide Insight Professional. It’s Vegan OK-certified and nickel-tested formula also makes it an ideal haircare ally for anyone with a strong green sensibility and a desire for conscious beauty.

With Texturizing Sea Salt Spray you can wear the sea on your hair, giving it body, volume and movement.

Depending on the desired effect on your hair, you can use Texturizing Sea Salt Spray in different ways.

Apply it to damp hair to recreate the natural effect of hair exposed to the sun, a vivacious and carefree look that is popular with those looking for a nice style that is never over the top. Alternatively, apply it to dry hair to give a volumising and shaping effect.

Spray it directly on the hair at a distance of approximately 20cm, or in the palm of your hand, and proceed by shaping the strands manually.

Let it dry naturally or use the help of a diffuser or blow dryer.


Whichever way you choose to use Texturizing Sea Salt Spray you can give vibrancy and movement to your hairstyle in just a few minutes, creating in just a few moves a beach-tousled effect look made up of lots of unruly waves that will enhance any hair type: curly, straight, long or short.

With Texturizing Sea Salt Spray live the thrill of summer on your hair 12 months a year.

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create a happier salon

How to Create A Happier Salon in 7 Simple Steps

Written by Hairco and Beauty

Clients leave our salons feeling a million pounds; full of confidence, and free from any worries they’ve unloaded in the chair. But, do your team leave feeling the same? Sure, your job is to ensure your client’s are happy, but when was the last time you checked in with the gang? Your team make your salon, and your salon will only be successful with a happy team. Let’s look at how to create a happier salon..

1. Get Talking!

How often are you happy when somebody else is making all the decisions and leaving you felt unheard? We’re going to guess, umm NEVER! Get your team involved in decision making and general discussion about your salon, you’ll get fantastic first hand feedback AND increase team happiness.

2. Take your boss hat off! 

As well as talking, you have to be THE listener! You have a responsibility to ensure your team feel heard, feel they can come to you with any issues. Like your team do for your clients everyday, they may need somebody to unload on too. Offering full support, not just as a boss, but as a figure with nonjudgemental open communication is a sure way to boost team happiness. 

3. Health is wealth 

Your team are in your salon more than they are at home! Make sure you’re doing all you can to boost their well-being. This can include providing your team with fresh fruit, a full jar of coffee, a comfortable area they can relax in (when they have 30 seconds spare). Ask your team what they would find beneficial, as each salon will be different. 

One of our fab HairCo followers said, “I supply all my girls with a subscription for perks, this includes reduced rates on Spotify, cheaper gym membership , free meditation apps and loads more.”

Hannah at ENVY says she has partnered up with a local nail salon and negotiated that all her staff receive 50% off pedicures as they’re on their feet all day and deserve a bit of pampering! 

4. Let’s make a blood bond! 

Ok, please don’t cut yourselves and share any blood, but get your team bonding! Salon teams work best when they have a relationship beyond colleagues. Socialising and having fun builds bonds and creates a more efficient, happier salon. Organise a trip out for the day or a restaurant evening, the possibilities are endless! 

Hannah at ENVY says that despite her team being the far apart from each other during the COVID lockdown, she organised weekly online games nights/quizzes and her team have since been stronger and more supportive of each other. Hannah now organises monthly meet ups that have included film nights, a cocktail making class, and a nipple tassel workshop – oh lala!

5. Keep it clean and your team will never be mean 

Did you know that mess and clutter around your salon can have a negative impact on mental health. Lots of studies linked to clutter show the creation of stress and anxiety for those around it. If you’d like to read further into this have a look at this Psychology Today Article

Clean, clear and open space in a salon is essential for your teams wellbeing, and highly important to create a happier salon. Think bright open spaces with lots of light and minimal clutter around; this leaves your team able to feel calm, focused and creative. 

All areas in the salon should feel as the above; don’t create a perfect salon floor and then pile your ‘junk’ in the back for your team to sit in when away from clients! This will overwhelm them and create anxiety, a terrible combo for your hair artists! 

6. Keep it stocked, locked and loaded

Have you ever had a consultation with a client, thought of the perfect formula, gone to mix up, only to find you’re missing a tube? The frustration is REAL! Or, have you searched for the perfect sized barrel tong you want to use on your client only to find another stylist is using it. Make sure you have enough equipment and stock check regularly and order enough to ensure your team have all they need to thrive for your salon and clients. 

7. No phones allowed!

This may be a little shocking to your team as we’re all pretty addicted to our phones, but phones on the salon floor can be detrimental for your team and clients. 

Banning phones on the salon floor means full concentration and a peaceful mind when working. We all need a digital break for our mental health; FACT. 

Also, when your clients are in the salon, they expect your teams attention, if your team are on their phones your clients may feel ignored and like they are not getting the service they’re paying for. 

8. Invest in growth 

Whether personal or professional, showing you have a keen interest in your teams growth is essential for a happier salon. Send your team on regular training, give them access to self help materials or even provide a little library of growth books in the back for them to take home. A thriving, growing team is a happy team. 

A happy team contributes to a successful salon, so follow the steps above and create a happier salon today!

woman in bed mental health affects hair

How Mental Health Can Affect Hair

Mental health is finally being spoken about and accepted as a very common occurrence in many people’s lives. Usually, the affects are spoken about as internal struggles, but did you know that many symptoms are external; such as affects on skin and hair. We’ve delved into how mental health can affect hair, and what we can do to help.

Let’s start at the root of the problem, the scalp. We know that scalp health directly affects growth of hair, but do your clients? We need to ensure a scalp assessment is carried out during all appointments and advise our clients on how to keep the scalp healthy and enforce the importance of it too.

Why scalp health is important for hair growth

Brian Plunket, a Consultant Trichologist with 35 years experience spoke to us recently about scalp health. If you’d like to watch, head over to our Instagram. He explains that to understand hair growth you must first look at the anatomy of hair. For you salon pros you’ll know your stuff but for your clients and anybody needing a refresher, let’s dive in.

Hair: Each strand is made of keratin; a naturally occurring protein in the body. These keratin fibres come in 2 parts, the hair shaft and the follicle. The follicle is below the skin, whilst the shaft is the visible strand you see on your head. The follicle is made from blood vessels and nerves, these need lots of nutrition to grow healthily; nutrition that needs to come from the body, including protein, iron, Vitamin D and E. Consuming these in day to day life can help with hair health, and hair growth.

Skin: Now for skin; each hair must develop and grow from a follicle under the surface of the scalp; the follicle and surrounding skin must be nourished and healthy for the hair to grow and to minimise ingrown hair risks. When the hair is healthy enough to surface the scalp, the skin must then be moisturised and free from debris (styling products, sebum and, dead skin, dandruff) to allow for growth.

Mental health affects hair and our scalp, BUT HOW?

First let’s look at the stress hormone Cortisol; it rises when we are distressed, and is a culprit of a huge range of hair and skin concerns.

Consultant dermatologist and hair loss expert, Mia Jing Gao says, “Women who experience high levels of stress are 11 times more likely to experience hair loss than those who do not report high stress levels. An event such as major stress, illness, and pregnancy can shock the system and cause up 70% of hairs to shift from growth phase to resting phase, which results in shedding called ‘telogen effluvium’ around two months after the precipitating event.”

Not only can growth be affected, but hair that does grow can be dry, brittle and prone to breakage.

As well as hormones wreaking havoc on our hair, those suffering with mental health are known to neglect their self care. Regular hair washing and healthy eating may be a struggle for those suffering and that may also contribute to negative hair effects.

How can hair professionals help?

Our clients will turn to us primarily for hair advice; more often before, or instead of visiting a doctor. It is important for us to understand how mental health can affect hair and the scalp and to advise sensitively. We should educate ourselves on the issue and raise awareness within every professional environment we cross, so that we can talk openly together.

Always advise your clients see a doctor where necessary.

type 4 hair coily hair

Type 4: Coily Hair

With the success of our Textured range for type 4 coily hair, in the 2023 Hair awards, let’s get deep into the type 4 curl pattern!

Type 4 curls consist of fine, thin and coarse/wiry, compact coils. This hair type may seem robust, but when examined and understood, it’s texture is actually one of the most fragile! This is because, type 4 curls have far less cuticle layers (needed for protection and moisture). With minimal cuticles layers, hair is dry, tangled, susceptible to shrinkage and greatly prone to breakage if not treated carefully.

There are 3 different categories in type 4: 4A, 4B and 4C.

4A coils are compact in a curl pattern, tight S shape and have a clearly visible curl pattern

4B very tight coils, springy and more of a Z shape

4C Z shaped tight coils, a lot of shrinkage

How to Care for Type 4 Coily Hair

Number one rule for type 4 coil hair, keep it moisturised! All variations of type 4 hair should avoid products that contain paragons and sulphates! These are extremely drying and cause scalp irritation and flakiness.

TIPS:

Daily: Each morning spritz your hair with water and apply leave in conditioner such as Elasti-Curl Textured Leave-in Detangling Milk to provide hydration all day. Our Detangling Milk is a light, vegan, cruelty-free way to revitalise your coil hair, and bring it back to full health.

At night, wrap your coily hair or wear a bonnet! This is why it’s so important.

Weekly: It’s so important to deep condition type 4 hair! It’s even more important to deep condition curls in the correct way. Make sure to avoid these deep conditioning mistakes.

Only shampoo your hair weekly, and always use a shampoo packed with nourishing, natural, fatty ingredients. Insight’s Elasti-Curl Mild Shampoo is perfect for type 4 hair; winner in 2 categories at the 2023 Hair Awards! To see which categories it won, read our winners blog.

Choose Protective hairstyles

Reducing breakage and protecting your coily hair with the way you style it. Low-maintenance styles are great choice to protect your fragile, delicate strands.

Braids are great for healthy hair due to the absence of heat styling. We recommend loose braids as tighter styles can cause hair loss and breakage, so be warned when you’re next changing your do. Make sure to be on top of your timing with braids; a style should only be worn for about 8 weeks, after this damage can begin. Also, give your hair time to breathe and rest between such styles.

As mentioned above, heat styling and heat tools are best avoided for type 4 coily hair. But we know they can be necessary sometimes; always use heat protection that is proven against high temperatures – Insight Heat Protection Shield is ideal.

Products matter!

The very best way to care for type 4 coily hair is by choosing the best products. Products that have been scientifically formulated for the needs of your hair, not just put in a pretty bottle and spread across your social media feed by paid influencers. Our products go through years of testing to ensure the very best results! Check out our coily hair champs now.

curl type curl pattern

What is my curl type or curl pattern?

Determining your curl type (or pattern) can help you find the best products, masks, and styling techniques for your curls or waves.

Curls are broken into 3 different types (below) – wavy (2), curly (3), and coily (4) – then again into subcategories which are determined by the shape of the curl.

WAVY HAIR OR TYPE 2

Wavy hair looks like loose S shapes and falls in-between straight and curly. Wavy hair is more prone to frizz than straight hair is, and needs added hydration; nothing too heavy as the weight of a heavy mask will weigh down the hair.

2A is more of a beach wave that starts close to the head and has a little bit of volume.

2B more defined waves, starting lower down on the head.

2C starting at the root, more defined waves. Texture varies as some curls are in 2C

CURLY HAIR OR TYPE 3

This hair type tends to be a lot drier as the natural oils can’t reach the ends. A thick conditioning treatment will work wonders for this hair type! We recommend a leave-in conditioning treatment or a hair mask.

3A defined loop curls the size of a cork screw

3B ringlets the size of your finger with some volume

3C tight curls the size of a straw

COILY HAIR OR TYPE 4

The hair appears smaller due to shrinkage, this hair type is more prone to breakage and dryness, it will also tangle easier than other hair types. We recommend using hydrating and nourishing treatments for this hair type.

4A coils are compact in a curl pattern, tight S shape

4B very tight coils, springy and more of a Z shape

4C Z shaped tight coils, a lot of shrinkages

Do you have any tips on how else to figure out your hair type? Let us know!

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Best curly hair products confimed! Hair Awards Winners 2023

As you may already know, we were finalists for 15 categories in the 2023 Hair Awards 2023! We won 6 of those categories. 4 of which were for our fantastic curl range; Elasti-Curl!

We were particularly proud of our entire Elasti-Curl range Best Afro Natural Hair Range!

Let’s take a look at the winning products and categories!

hair awards 2023 winners

Elasti-curl Textured Detangling Hair Mask – Best Afro Hair Mask

The perfect mask for detangling your hair while leaving it nourished, conditioned and frizz free! This mask was made to detangle curly hair, with an easy to apply texture and anti-frizz technology!

We know it can be a drag to keep a mask on your hair for hours on end, and in fact, that’s not always the best thing for your hair. Our detangling hair mask only needs 5-10 minutes to work its magic!

Elasti-curl Shampoo and Conditioner – Best Afro Shampoo and Conditioner

This duo was scientifically designed for your curly hair needs; rich in coconut oil to keep your hair nourished, and overflowing with a chia and inchi Sacha oil blend to restore elasticity and shine.

We put coconut oil in our elastic-curl range because it is rich in saturated fats. This wondrous ingredient restores hydration of curly hair, giving it shine, and smoothness, and tames frizz!!

Elasti-curl Bouncy Curls Hair Oil -Best Afro Hair Oil

This oil makes the hair softer and shinier, helping to seal the hair cuticles and to maintain nourishment and hydration. It can also be used as a pre-poo for protection and locked in moisture.

Our bouncy curl hair oil is perfect for nourishing and elasticising curly and wavy hair. It helps to seal the hair cuticle, resulting in shinier, softer, hydrated locks!

Elasti-curl Range – Best Afro Natural Hair Range

The entire Elasti-Curl range is enriched with organic coconut oil, chia seed oil and sacha inchi oil, it has a nourishing and conditioning effect.

While the coconut oil helps to hydrate and nourish the hair, chai and inchi sacha oil blended to help restore shininess and elasticity to the hair!

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How to tell if your hair has too much protein

How to tell if your hair has too much protein

Protein is essential for hair health and growth. In fact, our hair is mostly made up of the protein keratin. Protein filled products can help to restore damaged hair and promote healthier, stronger strands. For hair that is bleached, dyed, or regularly heat styled, adding a protein to your hair care routine can help restore your lock’s lustre, elasticity, and overall health. But, too much protein can be damaging! So let’s answer the question on all of our lips, how to tell if your hair has too much protein?

What Causes Protein Overload?

When you overuse hair products containing protein, you will inevitably cause protein overload. You must balance your protein products with moisture or you’re going to have a problem. This does not mean to skip the protein treatments all together as they are a very important part of hair health, simply use them in moderation.

Signs Your Hair Has Too Much Protein

The first major sign of protein overload is a change in texture and look. Has your hair become brittle, dry or still after a treatment containing protein? If so, its time to scale back! Looking more closely at the hair, too much protein can cause split ends, breakage and shedding. If your hairbrush is looking more full than usual after brushing, it could be a tell tell sign of protein bombardment. A final sign is a change in curl pattern and texture. Your strands may feel course and your curls may be struggling to hold shape.

THE TEST

Take an inch of your hair and stretch it, if it doesn’t stretch or breaks, feels dry and rough, it is brittle/damaged and needs moisture treatment. If the hair stretches far and does not return and/or breaks, feels mushy, gummy or cotton candy-like, your hair needs protein.

 

Prevent Too Much Protein In Your Hair

The easiest way to prevent protein overload is to drastically cut back on the products containing protein. As a general rule, products containing HIGH protein should only be used once per month for healthy hair/curls. If you are unsure on how often to use these products, consult an insight stylist or experiment with timing and the protein test above.

The best way to avoid too much protein in your hair is to use products that have a science led balance of protein to moisture. Insight’s award winning Hair Mask cannot be matched for perfection of balance. Recognised as 2023’s Best Afro Hair Mask and Best Afro Conditioner, it’s no surprise that it’s popping up in salons all over the county!

best Afro Hair Mask

What to do if your hair has too much protein

So, you’ve just found out your hair already has too much protein, what do you do now? Pre-poo your hair using our Hair Oil, and then use a clarifying shampoo. Next, use our Anti-Frizz Hydrating Mask to inject maximum moisture into your strands. Continue with this routine until hair returns to normal and you are no longer showing the signs of protein overload.

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curly hair questions should I sleep in a satin bonnet

Curly Hair Questions: Should I Sleep in a satin bonnet?

Curls need extra protection as they are more prone to dryness, frizz and breakage. So why wouldn’t you look after your hair the same way you would look after your skin?

Let’s dive into the pros and cons of sleeping in a satin bonnet and find out if it is really worth it!

FRIZZ CONTROL

While we sleep, we move, A LOT, and as we do our hair gets stuck on our pillows, in our armpits, and on our bodies which causes breakage and split ends. Sleeping in a satin bonnet stops this from happening, it reduces the friction and stress on the hair, which in turn will help to control frizz.

HYDRATION STATION

Our cotton pillowcases and bed sheets actually absorb moisture from our hair overnight making it dryer. By wearing a satin bonnet you can apply your hair oils, a mask, or any other products, and the bonnet will help to keep them on your hair instead of your bedding!

Try Hair Awards 2023 double winner, ELASTI-CURL BOUNCY CURLS HAIR OIL on your ends before putting your hair carefully in your satin bonnet for intense curl hydration!

KEEPING IT DETANGLED

Sleeping with a satin bonnet stops you from waking up the next day wondering what the hell went on in your sleep! It keeps your hair from getting matted, tangled and unruly!

NO MORE BREAKOUTS

We’re not saying that wearing a satin bonnet stops breakouts completely, but they do help to reduce breakouts as they stops the oils, or products that you put on your hair overnight, from dripping down to your face.

PROTECT BEDSHEETS

Whenever you go to sleep with an overnight mask or hair oils there is nothing stopping the products from running onto your bedding. With the low price of a satin bonnet we think it is much better to invest in one than it is to keep having to get new bedding!

LONGER LASTING HAIRSTYLES

Most of us don’t have enough time in a day to do our hair every single morning! Wearing a satin bonnet to bed helps keep the hairstyle in position meaning you can quite literally get up and go!

Do you wear a satin bonnet to bed? Has it changed your life/curls? Let us know!

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curly hair tips

Curly Hair Tips: Deep Conditioning Mistakes to Avoid

Curls are notorious for dryness! Deep conditioning can quench your curls, but did you know there is a tried and tested way to deep condition to ensure maximum curl benefits! Check out these curly hair tips…

Let’s take a look at the mistakes you may be making whilst deep conditioning your curls.

The product itself

With all the curl hype in recent years, you’re sure to know your curl type? If not, take a look at our blog about curl types. If you have a loose, thin hair texture; type 2 and 3a, you need a deep conditioner that is not too heavy. Tighter type 4 curls on the other hand should opt for a the opposite; a heavy product.

As well as consideration to your curl type, it is necessary to determine whether your hair is low or high porosity, chemically treated, damaged, or has breakage/brittleness. While every deep conditioner is of course made to deep condition and nourish, some will be packed with ingredients to add protein. Protein filled products rebuild and strengthen hair strands, however, too much protein can lead to split ends and breakage. If you want to know the signs of your hair having too much protein, read this blog.

Insight has recently launched a wondrous curl mask that is the ultimate deep conditioning treatment for type 4 curls! The product won 2 awards at the 2023 Hair Awards!

ELASTI-CURL TEXTURED CURLY HAIR DETANGLING MASK

Your Timing

Do you deep condition too long? Too short? Not often enough? We suggest deep conditioning on a regular basis rather than for extended periods of time (overnight for example). For most curly hair, once per week is perfect! However, listen to your hair! If you feel you need more/less, then do it! Experiment until you find the ideal curl routine!

So, you have your frequency spot on, how about your leave on time? Deep conditioning treatments have instructions for a reason, take note! Leaving products on far longer than the required time can be damaging to your curl pattern, cause scalp irritation and build up that weigh your curls down.

Insights ELASTI-CURL TEXTURED CURLY HAIR DETANGLING MASK only needs to be left on for 5-10minutes.

The right way round

We hear so many influencers and social accounts shouting about the new innovative way to do things, until those myths are debunked and we stick to the solid way of life!

Always deep condition your curls after you shampoo, not before. Shampoo cleanses and strips the hair of natural oils (moisture), so shampooing after you apply deep conditioner will simply strip away all the moisturising goodness. Deep conditioner restores hair moisture and rebalances after you shampoo.

Deep conditioning your hair and then shampoo is technically a pre-pop. Pre-pooing is fab when extra moisture is needed but it’s NOT counted as a deep condition! For the perfect pre-poo, try Hair Awards 2023 double winner, ELASTI-CURL BOUNCY CURLS HAIR OIL.

“The mixture of phyto-oils inside makes it perfect for different uses, both as a finishing product and as a pre-shampoo treatment . This last use, especially recommended for thicker and denser curls, consists in applying a dose of elasticizing oil to dry hair before shampooing, and keeping it on for a few minutes, or even longer. This process will help untangle them and give the hair a boost of nourishment.”

Heat things up

We hear that adding heat is always bad right? Welllllll… not always when it comes to deep conditioning.

If you have low porosity hair, adding heat whilst you deep condition is a game changer! Adding heat will open up the hair cuticle so the moisturising formula can penetrate deep into the hair. Low porosity hair is very resistant to moisture absorption, it will gather product on top of the cuticles, not letting the rich conditioning action take place.

So, how can you add heat safely? Firstly, you can heat up your deep conditioner before you use it; place your product in hot water (not too hot as to damage the packaging). You can sit in a steamy bath whilst the deep conditioner is on your hair. Make sure you slather on body butter after, to replenish your sure to be dry skin. You may also use a hooded hair dryer to blast some indirect heat on your head.

Have you been making any of these mistakes? Let us know! Do you have any tips we could add to ensure our customers have the healthiest curls possible?

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